Brides Against Breast Cancer Wedding Gown Sale

We will also be showcasing some Atlanta area wedding professionals at this event, so you might be able to find the gown of your dreams and some great wedding vendors too!

What is the "Brides Against Breast Cancer" Charity Wedding Gown Sale?

Brides Against Breast Cancer is the Making Memories Foundation’s number one fund-raising event across the nation. Over 32 bridal gown sales every year enable brides-to-be to find the gown of their dreams (at an incredible savings) while making wishes and dreams come true for women and men diagnosed with terminal breast cancer.

Prices for the gowns range from $49 to $599, including hundreds of beautiful, new, name brand and designer gowns valued up to $4,000. “This is a very unique opportunity for brides-to-be to find one-of-a-kind gowns at fabulous prices and help grant a wish for a woman or man with terminal breast cancer.” Wedding gowns that originally sold between $4,000 and $10,000 can be purchased from $399 to $999. We accept cash, checks, Visa, MasterCard, Discover and American Express as payment for gowns.

REMEMBER – over ½ of the gowns available during each event are new designer gowns that have come directly from bridal shops and manufactures. We have sizes 4 to 44 in a wide range of styles and fabrics. Slips, veils, shoes and other accessories are available in some cities.

According to Fran Hansen, Executive Director and Co-Founder of Making Memories, “Thanks to incredible nationwide media coverage, including appearances on the Oprah Winfrey Show, MSNBC, Ananda Lewis and over 100 television interviews, the organization has received nearly 12,000 gown donations with an estimated resale value of over 3 million dollars. In addition, over 200 newspaper and magazine articles have shared the Making Memories story, including mention in Redbook Magazine, Family Circle, Martha Stewart’s Winter Wedding Magazine and Newsweek. Best selling author, Geralyn Dawson also wrote a women’s friendship novel portraying the foundation. Her book, “The Pink Magnolia Club” can be found on bookshelves or may be purchased directly from Making Memories Foundation.” www.geralyndawson.com

How Do I Volunteer for This Event?

We need lots of volunteers to help with this sale. Male volunteers are especially helpful and needed during the loading and unloading of the gowns (Thursday afternoon and Saturday evening). Female volunteers help the brides find and try on the gowns. Male or female can help with the registration table. Parking for volunteers will be free. Click here to volunteer for this event.

How Do I Donate A Gown?

If you would like to donate a gown, please bring the gown to the Sheraton Buckhead Hotel, on Thursday evening April 13th between 5pm and 7pm or to the gown sale during the times listed above.

If you are in the Atlanta area and cannot get your gown to the event during these times, please contact Lei Lydle at 404.872.3003 and we will try to coordinate another drop-off time.

If you are a bridal store and you have LOTS of gowns to donate, please call Lei Lydle at 404.872.3003.

If you cannot do any of the above, please visit the Making Memories web site for more information on donating your gown.

Press Events

Making Memories Co-Founder, Fran Hansen, will be available for interviews April 13 - 14. Lei Lydle, Publisher of AtlantaBridal.com and local Gown Sale Chairman and Tour-Coordinator is also available for interviews the week prior to the event. Please call 404.872.3003 to set up an interview.

Set-up time for this event will begin on Thursday, April 13 and reporters are invited to attend. Live coverage is encouraged and may begin as early as 5 AM on Friday morning. Models will be wearing donated gowns during set-up for media coverage.

Making Memories Breast Cancer Foundation is a recognized non-profit organization under section 501(c)(3) Of the Internal Revenue Code. For more information please visit their website at www.makingmemories.org or call 503-307-5600.